Diageo Stock: Welcome To The Lucrative Area Of Alcohol Investing

As of right now, the price to acquire 1/628 millionth ownership position in Diageo stock costs $115 each. Because of the one-off items that the company has undertaken to cut costs, there is a discrepancy between reported profits over the past twelve months and the actual long-term normal profit base going forward that is indicative of the alcoholic company’s true earnings power. It’s a great way to scoop up blue-chip stocks at a discount or at least a fair price because a lot of people out there don’t have the time or patience to study the company and realize that the numbers spit out by stock screeners don’t tell you the truth about the company.

I first realized how lucrative this could be when I studied Johnson & Johnson during its multi-year stretch of prolonged manufacturing recalls in which the company appeared to be reporting profits in the high $3 … Read the rest of this article!