One of the consequences of truly understanding what it means to invest in common stocks is that you come to appreciate that you are a part owner in the business that you select. Sure, someone with 100 shares of 100 Exxon Mobil won’t be able to show up at headquarters in Irving, Texas and successfully demand changes to the company’s capital investments, but he is one the many captains to whom the Board and management team is ultimately held responsible.
When you realize you are the part owner, the question naturally arises: Is what am I doing here moral?
I’m using Coca-Cola here as an example because it’s frequently pointed out that high consumptions of soda can lead to obesity and diabetes among other problems. I could have easily used Pepsi or Dr. Pepper as an example, McDonald’s with its Big Macs and French fries, and so on.
But for … Read the rest of this article!